Corporate Feature     

Published: July 15, 2024
Updated: July 15, 2024

PC Jeweller Ltd.

Board approves Rs. 2705 crore fund raise via preferential issue

PC Jeweller Ltd. (BSE: 534809, NSE: PCJEWELLER), one of the leading and fastest-growing jewellery retail chains in India, has announced that its board, in its meeting held on July 13, 2024, has approved raising of funds up to Rs. 2705 Cr by preferential issue of fully convertible warrants, at an issue price of Rs. 56.20 per warrant, in accordance with ICDR Regulations and other applicable laws subject to approval of Members and other necessary regulatory, statutory and other approvals, as may be applicable

PC Jeweller Ltd. embarked on its journey in 2005 with the inauguration of its first showroom in Karol Bagh, New Delhi. The company’s vision was to redefine elegance, allure, and style through exquisite jewellery. Today, PC Jeweller stands as one of the fastest-growing jewellery retail chains in India, with showrooms in multiple cities across over 17 states.

Since its inception, PC Jeweller has been a pioneer in design, with each product crafted to perfection. Whether it is elaborate wedding jewellery or affordable everyday wearables, PC Jeweller has consistently produced exceptional designs of unmatched quality. Over the years, their timeless pieces have transformed intimate moments into cherished lifetime memories.

PC Jeweller’s business model focuses on establishing large-format, standalone showrooms in prime high-street locations. These stores offer a diverse range of jewellery across all price points, with a growing emphasis on diamond jewellery. The company is committed to selling only hallmarked jewellery and certified diamond pieces, ensuring quality and purity. This dedication, coupled with transparent and customer-friendly policies, has swiftly established PC Jeweller as a trusted and respected brand.

From the sourcing of raw materials to the sale of the finished product, the company’s processes are integrated and meticulously aligned. The company closely maps customer preferences and manufactures products that cater to diverse tastes, ensuring customers are spoilt for choice. Throughout the production process, stringent quality measures are in place to guarantee the purity, value, and finish of each piece. PC Jeweller also offers expertise in customized and personalized designs, allowing customers to create their perfect jewellery pieces.

PC Jeweller’s remarkable journey has been marked by sustainable customer initiatives and unparalleled quality that has garnered loyal customer support. With a blend of contemporary and classic designs aimed at longevity, the company is dedicated to providing the best buying experience, whether through their online platforms or physical showrooms.

As PC Jeweller continues to draw inspiration, their commitment remains steadfast: to create the most desired jewels and to provide an unparalleled shopping experience.